Friday, April 28, 2006

Try an Email Newsletter.

Don't re-invent the wheel: Thanks to spam and the required tools to prevent it, we've lost our infatuation with email. Still, email newsletters are cheap and useful ways to communicate with some folks, specifically those who want you to communicate with them. For this purpose, we use and like the online newsletter tool from www.constantcontact.com. With relatively little technical expertise, you can set up professional looking newsletters and other publications in no time. However, what we really like is the way it manages our email lists, including taking care of opt-ins and opt-outs. We also like the way it tracks response to our publications. It's relatively inexpensive, even free if you have less than 50 addresses. And they have a free trial period. The Publishing Pro, LLC.

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